Search Engine Marketing Services - PPC
Although our primary focus is organic search engine optimization and other non-ppc search engine marketing strategies, sometimes there is a need for pay per click services to get immediate results. or to supplement organic results. Organic seo takes time and requires patience and if your business needs to reap immediate rewards pay per click can be an excellend solution.
The three primary pay per click providers are Google Adwords, Yahoo! Search Marketing (Overture) and Microsoft AdCenter. Each is similar in the sense that you pay a fee to be listed in advertising sections of search results on varying search engines. Where they display results and the process of getting listed differs in each. Yahoo Search Marketing is much more direct. You simply bid on keywords or phrases and make a bid and your site will be displayed in an order based on on the highest bid for each particular keyword/phrase. Google Adwords is somewhat more complex and is based on a combination of factors including maximum bid, daily budget, click ratio, and more.
See below for information on each:
Yahoo! Search Marketing
The other main advantage offered by the Microsoft adCenter is the ability for 'day parting', whereby you can stipulate at what time of day your adverts appear, or on which days of the week if these can affect the responsiveness of your campaign. This can potentially give the advertiser much more control over their spend and a greater ability to test the responsiveness of their advertising programme.
SEM Worldwide treats each and every client like our only client. We are always thinking about ways to increase targeted traffic to your site and improve your online business. We are more than a search engine optimization company. We will provide you with input on all aspects of your web site and your online marketing. The online success of your business is our number one goal.
Want Google to love you? Or have another question? Don't Be Shy.