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| SEM Worldwide is your one stop solution for search engine marketing worldwide. |
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Search Engine Marketing for the Mortgage Industry
Search engine optimization for the mortgage industry is highly competitive. Like the real estate industry, the
mortgage industry has a large number of businesses competing for a very small number of key search engine positions. This is
an industry where high-quality, qualified leads are hard to come by, and typically very expensive to buy.
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For more information on our services see packages and rates or
contact us for a free consultation.
SEM Worldwide has the skills to get you to the top for your respective market and key words. And we can do it
at a rate that is within your budget. If you choose to work with us, you'll be the only company in your market that we work
with, ensuring that we are not working for you and competing against you at the same time.
Search engine optimization has always been regarded as the most cost-effective form of advertising. Mortgage SEO allows you to
compete on a level playing field with even the largest lead providers. It should also be noted that "natural" search engine
traffic converts at a much higher rate, as well as receives 250% more visitors than paid search.
Now is the perfect time to implement search engine optimization as a powerful marketing tool. With the current state of the
mortgage and housing market in shambles. The first thing many companies cut is their advertising dollars, without knowing this
is the worst thing they can do unless that advertising medium is not producing. This bodes well for mortgage companies who are
looking well into the future.
If you are looking into search engine optimization, you should know that SEO takes time. From our experience of doing search
engine optimization since the late 90s (yes before Google was even around) we have cut the timeframe to rank on the first page of
the major search engines as fast as possible. With that said, and you are thinking about working with us. You will see your
rankings come from nowhere, and after about 60 days, you will see a consistent climb up in your search engine positions. Once
we have all your terms on the first page we will then expand our keyword base.
If you are a mortgage client of ours, we do much more than search engine optimization for you. We will consult with you on proper
copy write, landing pages, setting you up with live chat, custom reports and analytics, training on how to make the process from
lead to loan as seamless as possible, and basically whatever it takes to make you successful. It should also be known that out of
the fee we charge our customers, more than half of that money is invested right back into your site every month.
Right now, the mortgage industry seems to be hanging on by a string, but there are still many companies out there having their
best years ever. And that is because they have the proper marketing tools in place to generate leads for exactly the type of
loans, they want to do. This is a window of opportunity to attract massive traffic as fewer and fewer mortgage brokers and mortgage
banks are making a push in their advertising. There is a huge void in the mortgage search engine optimization arena that is
waiting to be filled. With regards to FHA, reverse mortgages, construction loans, land loans, commercial properties, purchase
money, along with several more niches.
Generating quality mortgage leads for your company is now an information war. More and more people are going online to find that
perfect loan for their home. The brokers and banks that do not have a internet presence have a very unlikely chance of succeeding
in the future. Telemarketing is okay, but the doors are slowly closing and the cost to have a call center is very expensive, direct
mail is okay as well but you're lucky to get .5 of a response rate these days, call capture... whatever, paid search costs double
or even three to four times the cost of search engine optimization. SEO stands alone as the most productive and cost-effective
marketing available.
We have campaigns that fit for small one and two man broker shops, to large mortgage brokers and mortgage bankers looking for a
laser focused nationwide campaign. We have had the pleasure of being able to turn crumbling mortgage companies around. With
recession looming and the current state of the housing market.you need cutting edge techniques to target highly focused leads that
do not break the bank. SEM Worldwide is here to take you to that next level.
Case study: SEMWorldwide was approached over one year ago by a medium-sized brokerage of 15 loan officers. They were able to do
broker/bank mortgage loans on a nationwide basis, and were looking for a way to generate leads in all 50 states.
Through a lot of brainstorming with our client in doing research on the most trafficked key words and phrases in the mortgage
industry, we were able to find visitors looking for their exact niche. Within six months we successfully created over 100 first
page rankings, along with 47 number one positions on Google. This drove a daily average of 2500 visitors to our client's website
and increased sales by 750%.
Our clients consistently out rank the competition for a fraction of the price compared to the large SEO providers. We consistently
beat even the largest SEO companies that charge their mortgage clients over $10,000 a month. It's a great thing when you pass up
your competition's search engine placement and know that you did it for 10% of the cost.
Feel free to call or email us anytime for an unbiased, honest evaluation of what we can do for you and your mortgage company. The
window of search engine optimization opportunity is not going to get any bigger, now is the time to implement mortgage search
engine optimization and guarantee your online success well into the future.
For more information on our services see packages and rates or contact us for a free consultation.
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